<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Cioffi Communications]]></title><description><![CDATA[Strategic PR firm specializing in messaging, reputation management, and media relations that protect brands and shape public narratives.]]></description><link>https://www.ciofficommunications.com/blog</link><generator>RSS for Node</generator><lastBuildDate>Sat, 09 May 2026 10:00:51 GMT</lastBuildDate><atom:link href="https://www.ciofficommunications.com/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[Your Brand Has a New Audience: The Algorithm]]></title><description><![CDATA[Ask most executives who their most important audiences are, and you'll hear the same answers: customers, journalists, investors, employees.... All correct. All incomplete. There's a new audience shaping how your brand gets discovered and evaluated — one that never sleeps, never reads your press release, and doesn't care about your latest campaign. It's the algorithm. Specifically, the AI systems  (ChatGPT, Gemini, Perplexity, etc.) that millions of people now turn to instead of Google when...]]></description><link>https://www.ciofficommunications.com/post/your-brand-has-a-new-audience-the-algorithm</link><guid isPermaLink="false">69ef6c9815d16921748d022d</guid><pubDate>Mon, 27 Apr 2026 14:30:19 GMT</pubDate><dc:creator>Emmalee Cioffi</dc:creator></item></channel></rss>